Digital Communications

Aspen International Africa sits at the heart of big ideas — convening leaders, changemakers, and thinkers to spark dialogue and drive impact across the continent. Their work bridges purpose and practice, translating insight into meaningful action.

I joined the team to strengthen how those stories were told — ensuring every newsletter, post, and event reflected the quality and depth of the work happening behind the scenes.

What I did: •⁠ ⁠Created program newsletters with 70–80% open rates •⁠ ⁠Oversaw webinar and event communications collateral •⁠ ⁠Managed video edits and distribution to YouTube •⁠ ⁠Wrote and published blog stories capturing leadership in motion •⁠ ⁠Launched a LinkedIn newsletter that hit 1,000+ followers in the first week •⁠ ⁠Tested and analyzed a LinkedIn ad campaign

The result? A more visible, connected, and consistent digital presence. One that matched the depth and excellence of the work happening behind the scenes.

📍@aspeninstituteafrica