HellsQueen Logo & Brand Mark
Dobromira Dobreva
The brief
A mark that feels luxurious and discreet, that's readable on busy product photos, and that also works very small.
My role
I created the HQ monogram with AI-assisted tools, refined it in Canva, and built the brand around it: colour palette, versions for light and dark backgrounds, and placement rules for photos and campaigns.
In use
Store header, welcome offer and giveaway campaigns, Pinterest pins, email headers and social profile images.
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Posted Oct 26, 2026
A gold HQ monogram for a lingerie & intimate wellness brand, made to work on product photos, ads, the store header and down to favicon size.
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Timeline
May 30, 2026 - May 30, 2026
