Vespa - Social Media Launch

Florencia Potter

Art Director
Graphic Designer
Content Creator
Adobe After Effects
Adobe Illustrator
Adobe Premiere Pro
Vespa
Mediabrands
SOCIAL MEDIA ADS & AWARENESS
The world-famous Vespa scooter has arrived in Argentina, and we're excited to launch its new social media identity. With a tone and aesthetic that reflects the unique culture of Argentina, we're confident that this new campaign will resonate with local consumers.
The campaign features stunning visuals of Vespas in iconic Argentinian locations, as well as inspiring stories from local riders. We're also using a variety of social media formats, including videos, photos, and interactive content, to engage with our audience.
We believe that this campaign will help to establish Vespa as a leading brand in Argentina. By connecting with local consumers on a deeper level, we're confident that we can help to grow the brand's popularity in this exciting market.
Here are some specific examples of how we're differentiating the brand's social media presence in Argentina:
Using more local language and imagery
Partnering with local influencers
Creating content that is relevant to the Argentinian lifestyle
Running contests and giveaways that are tailored to the local market
We believe that these efforts will help to make Vespa more accessible and appealing to Argentinian consumers. As a result, we expect to see a significant increase in brand awareness and sales in the coming months. Follow the link to see the full project 👇🏻
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