Project Overview I collaborated with the

Project Overview

I collaborated with the Society of Lifestyle Medicine of Nigeria, a lifestyle health and wellness brand, to define and execute their social media visual strategy. The objective was to move beyond generic "wellness" imagery and create a sophisticated, high-trust digital space that resonates with a modern, health-conscious audience for their events.

Strategic Solutions

Aesthetic Direction: Developed a "Breathe & Balance" visual theme

Educational Infographics: Translated complex health benefits and ingredient lists into clean, "saveable" carousels that users could refer back to, increasing the brand's organic reach.

Community Engagement Assets: Designed interactive Instagram Story templates for "Wellness Check-ins" and "Q&A with Experts" to foster a two-way conversation with the brand's community.