Redesigned multiple funnels for Tony Robbins, creating premium, conversion-focused sales experiences that elevated brand cohesion and results.
I partnered with Tony Robbins’ team to redesign and optimize several of their core funnels, including webinar, event, challenge, coaching, and book funnels.
My role focused on blending premium design with conversion strategy:
Funnel redesigns to align with the authority and scale of the Tony Robbins brand
Light copy refinement to strengthen clarity and flow
Conversion optimization through structure, UX, and friction removal
Collaboration with his in-house team to ensure seamless execution across assets
The result: cohesive, trust-driven funnels that not only looked premium but also delivered measurable lifts in conversion and brand perception.
This project highlights my ability to collaborate with established teams at the highest level while delivering design that drives performance.
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Posted Sep 10, 2025
Redesigned and optimized Tony Robbins' funnels for better conversion and brand cohesion.