The video teaser for the Moosyc app represents an early concept before the client decided to change their logo and color tone. Personally, I really like this initial visual identity, so I wanted to share it here. At this stage, the visual direction was intended to be more relevant to users with an artistic background while still avoiding a futuristic feel. That’s why I played a lot with vibrant colors and explored shapes that give the visuals a more expressive character.