Realistic Video Ad for Social Media – VEO

Title: Realistic Video Ad for Social Media – VEO Client/Brand: VEO Role: Digital Marketer (Strategy, Optimization & Distribution)

Overview: This project focused on creating a short, realistic-style social media ad for VEO. The goal was to capture attention quickly and drive engagement through authentic visuals that felt relatable to the audience.

Collaborated with the video team to shape the ad concept and script.

Ensured the video was optimized for mobile-first viewing (short, snappy, vertical formats).

Managed A/B testing for different ad creatives and captions.

Used Adobe Premiere Pro and Canva for editing, branding, and platform-specific adaptations.

Generated X% increase in click-through rate compared to previous ads.

Boosted engagement with younger demographics on Instagram and TikTok.

Helped drive traffic to VEO’s website, resulting in measurable conversions