The Nice Plant, social media content creation and management
One of my all-time favorite projects was working with The Nice Plant!
Their clean, playful aesthetic provided the perfect foundation for a vibrant brand experience. I had the chance to collaborate with local LA influencers for our pop-up shops and digital brand ambassadors to create user-generated content and engaging brand visuals.
The opportunity to work within their brand guidelines while creatively pushing the visuals further was so fulfilling. The brand's embrace of personality, Black culture, and Womanhood allowed for bold and thoughtful messaging choices, making each project exciting and dynamic.
I especially enjoyed the challenge of enhancing their fun, approachable identity across the brand's website design, social media content, and more.
The Nice Plant, billboard mockup (art originally used as LinkedIn paid advertising)
The Nice Plant, web design and brand ambassador program execution
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Posted Feb 17, 2025
Jax orchestrated a successful multi-influencer campaign that increased product visibility and sales by leveraging creative content and strategic collaborations.