HorizonX: Migrating from Wix to Webflow for an Elevated Digital by Ankita GuptaHorizonX: Migrating from Wix to Webflow for an Elevated Digital by Ankita Gupta
Built with Webflow

HorizonX: Migrating from Wix to Webflow for an Elevated Digital

Ankita Gupta

Ankita Gupta

Client: HorizonX, an Australian company specializing in Cloud, Data & AI solutions for large enterprises.
Project Scope: HorizonX had a work-in-progress site on Wix that couldn't keep up with their ambition. Wix boxed them into rigid templates with no room for custom design, and its messy HTML output made clean, SEO-friendly markup hard to achieve, quietly capping their search visibility. They needed a site that looked as modern as the brand they were building, and a platform that wouldn't fight their growth. So they came to us, Skylar Studio to migrate to Webflow and design it properly from the ground up.

Our Approach

We treated this as a brand-first rebuild, not just a platform move. Starting from HorizonX's existing logo, we used its color as the primary brand color and built a full palette around it, the hardest and most rewarding part of the project. The result is a modern, complementary, and soothing palette that finally matches the brand's personality. We structured the site around alternating light and dark sections, with signature horizontal cuts between them, a distinctive layout device that gives HorizonX a look that's unmistakably theirs.

The Build

Over two months we designed and built the full site in Webflow:
12 static pages and 6 CMS-powered pages, so the team can grow content without touching code.
custom brand system - color palette, layout rhythm, and the horizontal-cut sections, designed from the ground up around their logo.
Custom graphics, imagery, and video produced in-house to bring each section to life.
Subtle, purposeful animations that keep the site interactive while staying professional.
HubSpot integration powering forms and chatbot, wiring leads straight into their pipeline.
Clean, semantic markup for the SEO foundation Wix couldn't deliver.
3. Scaling Beyond the Website
Our work extended beyond just the website. We helped HorizonX build a strong brand presence that scaled to their marketing collaterals as well. By establishing a consistent design system—encompassing typography, color usage, and visual style—HorizonX maintained a cohesive brand image across its website and marketing materials.

The Impact

HorizonX launched with a site that finally looks like the brand they've been building, modern, distinctive, and unmistakably their own. The standout result is the brand identity itself: a cohesive color system and signature layout that set them apart in their space. Beyond the visuals, they moved off Wix's constraints onto a clean, SEO-ready Webflow foundation with a CMS the marketing team now runs themselves, we walked them through editing and publishing content directly, so they're no longer dependent on a developer to ship updates.
Like this project

Posted Oct 15, 2024

By combining thoughtful design with robust Webflow development, Skylar Studio helped HorizonX not only revamp their digital presence but also set the foundation