Brand Awareness & Lead Generation on Instagram For Shayonam

Harsh Kyada

Lead Generator
Social Media Marketer
Content Creator
Canva
Instagram
Client: Shayonam - Architecture & Interior Designing Firm Campaign: Brand Awareness & Lead Generation on Instagram
Objective: Increase brand awareness and generate more leads for Shayonam, an Architecture & Interior design firm.
Platform: Instagram
Solution: To achieve Shayonam's goals, Blue Elegant Marketing implemented a strategic approach focused on leveraging Instagram's visual appeal to showcase the firm's brand identity and portfolio, The following steps were taken: 1. Instagram Business Account Setup: We began by setting up an Instagram business account for Shayonam, enabling access to advanced analytics and advertising features to optimize performance. 2. Graphic Curation: Our team curated visually captivating graphics that effectively showcased Shayonam's brand identity and highlighted their impressive portfolio of architecture and interior design projects. These graphics were designed to be eye-catching and informative, providing viewers with a glimpse into the firm's unique style and expertise. 3. Content Compilation: We compiled a variety of content, including photos of completed projects, behind-the-scenes glimpses into the design process, client testimonials, and informative posts about industry trends and tips. This diverse content strategy aimed to engage the target audience and establish Shayonam as a trusted authority in the architecture and interior design space. Results: Significant increase in brand awareness among the target audience.- Higher engagement rates on Instagram, with increased likes, comments, and shares.- Generation of quality leads through direct inquiries from Instagram.
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