Built with Webflow

OWKAR - Amazon New Product Landing Page Design

Esmail Khalifa

Esmail Khalifa

Worked with the client to craft a sleek e-commerce landing experience that showcases product categories with bold visuals and engaging animations. The goal was to deliver a premium, brand-driven page that aligns with OWKAR’s identity and drives conversions.
Key Features & Highlights:
Clean, full-width hero section with high-impact imagery and simple “Shop Now” CTA — instantly sets the premium tone.
Category highlight blocks (Home Appliances, Air Purifiers, Accessories) that guide users to shop by interest.
Product section with “Best Sellers” grid to promote high-value items up front.
Visual storytelling: “Why Choose Us” section built to highlight features like portability, eco-friendly design, and smart tech.
Client testimonial slider to build trust, leveraging real-world feedback and social proof.
Responsive design across desktop, tablet, mobile — ensuring seamless experience on all devices.
Optimized interactions and animations for Webflow: subtle hover effects, entrance animations, and smooth scroll transitions.
CMS integrations (for future scalability): Client now has flexibility to update product details, images or testimonials with minimal overhead.
Challenges & Solutions:
Brand consistency: Ensured typography, color palette and imagery matched OWKAR’s premium aesthetic while maintaining Webflow performance.
Visual hierarchy & clarity: With multiple product types, we structured content so users can easily digest and act — via bold headings, clear CTAs and consistent layout.
Speed & responsiveness: Optimized images and Webflow interactions to keep load times low and ensure smooth animations on mobile.
Impact: The result is a polished, conversion-focused landing site that elevates OWKAR’s brand presence and gives them an architecture they can maintain and evolve. From the client’s perspective, the site not only looks premium but is built with future content/workflow updates in mind.
What I handled:
Branding alignment + UI layout
Webflow build (desktop → mobile)
CMS schema setup
Interactive/animation setup
Client hand-off and editing permissions
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Posted Nov 8, 2025

Crafted a sleek e-commerce landing page for OWKAR with engaging animations and CMS integration.

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Timeline

Oct 25, 2025 - Nov 8, 2025