Kajabi Funnel, automation and Course Optimization by Abby SmithKajabi Funnel, automation and Course Optimization by Abby Smith
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Kajabi Funnel, automation and Course Optimization

Abby Smith

Abby Smith

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Kajabi Funnel Optimization + Online Course Product Launch

The Problem

Chris had already worked with two different “Kajabi experts” — both dropped the ball.
Most of his website and landing pages were built, and his course was 100% ready inside Kajabi. But behind the scenes, things weren’t optimized or fully launch-ready.
He needed:
A full backend audit
Funnel optimization before launch
Email automations cleaned up and properly sequenced
Confirmation that checkout, upsells, login details, and course access were fully functional
A homepage optimized to generate leads for his $999 course
Expert guidance for his first real product launch
This wasn’t a full rebuild. It was high-level refinement, optimization, and launch validation.
He wanted to launch confidently — and ultimately scale toward $10K/month.

The Strategy

Instead of rebuilding everything, we focused on:
Auditing what was already built
Fixing gaps and broken backend systems
Optimizing the funnel for profitability
Clarifying product positioning on the website
Structuring the homepage to generate leads strategically
This required both technical precision and strategic funnel thinking.
The goal: Make sure everything was clean, optimized, and truly ready to launch.
Premium Website  and High Converting Landing Pages
Premium Website and High Converting Landing Pages

What I Did

Part 1: Funnel Optimization & Course Audit
Full audit of the AI Productivity Roadmap funnel
Optimization of checkout + $3,500 upsell flow
Backend validation (course access, login, automations)
Email automation setup & sequence refinement
Funnel logic testing to ensure a seamless user journey
Part 2: Homepage Redesign
Redesigned hero section for clarity and conversion
Integrated lead magnet to promote the $999 course
Updated imagery for stronger positioning
Part 3: Page & Asset Duplication
Duplicated and structured keynote + workshop pages:
AI Productivity Roadmap
What’s Your Story
From Chaos to Connection
Accountability Workshop
Chaos to Clarity
The Roadmap to Freedom
Part 4: Website Optimization & Cleanup
Updated About page
Reorganized Products page (dedicated pages per product)
AI Productivity Roadmap ($999)
The Roadmap to Freedom (e-book, book, audiobook)
Minimizing Digital Overwhelm ($549)
OneNote Ninja ($749)
2-Hour Coaching ($1,500)
Removed unnecessary pages (Podcast, Bundler)
Refined:
Speaking & Workshops page
Videos page
Testimonials page
Contact page

The Results

Backend fully optimized and launch-ready
Clean checkout and upsell structure
Strategic homepage built to drive lead generation
Funnel tested and validated before launch
Restored confidence after two failed expert experiences
Most importantly, Chris no longer felt uncertain about whether his systems would hold up during launch.
He moved from confusion and doubt to clarity and readiness — with a scalable foundation built for growth toward consistent monthly revenue.
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What the client had to say

Abby did great work getting my Kajabi funnels, products, and backend connected. Clear communication, organized process, and reliable delivery. Everything works smoothly now. I would hire her again.

chris mcintyre

Dec 5, 2025, Client

Posted Feb 13, 2026

The goal: Make sure everything was clean, optimized, and truly ready to launch.