Charity fund logo redesign
Yevheniya Savchuk
ABOUT THE PROJECT
"BlagoDarya" is a charitable foundation engaged in organized charity at the expense of proceeds from
the sale of donors' items.
CHALLENGE
Redesign an existing logo. The new logo should convey stability and steadiness, but one of the main messages
is a good attitude. Leave the base, change the font, modernize the box, rejuvenate the logo. Color changes are minor. Combine the box and the letter D from
the name of the logo.
SOLUTION
The font was changed to monospace, sans-serif (grotesque), with rounded edges. The name and logo icon are made in lighter shades of the previous colors. The letter D in the title has been changed and merged with the box and represents one composition. Added a stroke to the logo icon (box and heart) and a darker shade for the shadow sides for a more graphic look. In general, the logo now looks fresh, neat, modern, conveys goodwill and trustworthiness.
As a bonus, I made adaptive versions of the logo for easy placement on different platforms and media.
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Posted Jul 21, 2022
Logo redesign for "BlagoDarya" - charitable foundation engaged in organized charity at the expense of proceeds from the sale of donors' items.
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