For this innovative sustainable technology website, I created a design that highlights PurCity's groundbreaking approach to transforming building facades and addressing climate challenges. The site needed to communicate complex technological innovation through a visually compelling and easily understandable narrative.
I selected a color palette of deep green and cool grays, symbolizing environmental technology and urban innovation. The design balances technical sophistication with clear, impactful messaging about the company's revolutionary carbon capture and energy-saving technology.
The primary challenge was translating PurCity's complex technological solution into an accessible visual story. I used dynamic infographics, clean data visualizations, and interactive elements that demonstrate the panels' environmental and economic benefits.
Key design elements include comparative graphics showing energy savings, and visual representations of carbon capture mechanisms. The layout guides users through the problems the company trying to solve and illustrated the technology's multiple benefits: energy efficiency, carbon reduction, clean air production, and potential hydrogen generation.
I created a design that highlights an innovative technology company groundbreaking approach to transforming building facades to tackle climate change problems.