TradesForge is a website and

TradesForge is a website and local-visibility service built for UK tradespeople, currently focused on Gas Safe boiler engineers, roofers, and electricians. The pitch is simple: a tradesperson sends over their details, TradesForge builds them a clean, mobile-optimised website and sets up their Google Business Profile properly, and they're live within 48 hours. No agency process, no ongoing calls, no monthly faff.

The core insight driving it is that jobs go to whoever looks the most credible online, not necessarily the most skilled tradesperson. Two equally good tradespeople can get very different call volumes depending on whether they show up looking professional on Google and have a real site versus a half-finished DIY page or none at all.

It's built as a productized service (one-time price option, structured local-search setup, review strategy included) rather than a traditional custom web design engagement, so it's fast to deliver and easy for a non-technical tradesperson to say yes to.