Website Design & Webflow Development

For the launch of Pro Refractives, Bryant Dental’s latest innovation in custom loupes for dental professionals, I was involved across all stages of the digital rollout—from initial design ideation to full development and product visualization.

The goal was to create a product page that not only explained the advanced features of the Pro Refractives but also visually communicated its premium quality, ergonomic innovation, and cutting-edge technology. Designed specifically for dentists, the product combines 8K ultra-clear optics with AI-driven custom fitting, making it one of the most sophisticated tools in modern dental care.

UI/UX Design in Figma I developed a clean, modern, and user-friendly interface that reflects the precision and innovation of the product. The layout was carefully structured to guide dental professionals through the features, benefits, and technology behind the loupes in a compelling and intuitive way.

Webflow Development I translated the design into a fully responsive Webflow build, incorporating micro-interactions, scroll animations, and modular content sections to enhance engagement. The CMS structure was built for scalability and easy future updates.

3D Rendering & Animation To visually support the premium nature of the Pro Refractives, I created realistic 3D product renders and animations using Cinema 4D and Redshift. These assets showcased the refined design, material quality, and advanced fit of the loupes in a dynamic and professional manner.

This project was a great example of cross-disciplinary digital craftsmanship, where industrial product visualization, interface design, and frontend development were combined into one seamless, elegant user experience—custom-built for the high standards of dental professionals.

Custom Website Design: Unique, brand-aligned designs that stand out and capture your audience’s attention.

Figma Prototyping: Interactive, high-fidelity prototypes that bring your website design to life, allowing you to experience the site before development.

Responsive Design: Optimized for all devices, ensuring a seamless user experience on desktops, tablets, and smartphones.

User-Centric Approach: Designs that focus on intuitive navigation and user engagement to keep visitors on your site longer.

Enhance Brand Identity: A bespoke website design that reflects your brand’s personality and values.

Streamline Design Approval: Figma prototypes provide a clear vision of the final product, simplifying feedback and revisions.

Improve User Experience: Thoughtfully designed interfaces that are easy to navigate, enhancing overall user satisfaction.

Boost Conversions: A visually engaging and functionally sound website that guides users toward key actions.