At RockED, I built behavior-triggered,
Nikhita Banta
At RockED, I built behavior-triggered, multi-channel lifecycle campaigns using email, in-app, push, and video. These campaigns addressed:
- Inactivity after task assignment
- Partial progress without completion
- Repeated postponement
This led to a 10% increase in retention and a jump in task completion from 10% to 60% within three months.
Like this project
Posted May 29, 2026
At RockED, I built behavior-triggered, multi-channel lifecycle campaigns using email, in-app, push, and video. These campaigns addressed: - Inactivity after ...
