Website revamp & Marketing strategy for iKeys

Divya Gopal

Frontend Engineer
Web Designer
Digital Marketer
Figma
Google Ads
React
Redesigned and rebuilt website using ReactJS and DatoCMS, increasing engagement rate & improving content management
Rebranding and implementation of new branding guidelines across all touch points to elevate brand image
Tested and launched Facebook Ads to generate high quality leads
Initiated partnerships with luxury real-estate agencies abroad to expand business reach
Editorial strategy to create relevant content on website's blog to increase website's ranking
Created weekly newsletter promoting new listing and offering clients valuable insights on the real-estate market
Worked closely with real-estate agents to improve contact strategy and automated workflows on HubSpot
Organized video shoots to promote high-end projects and exclusive properties.
Created Social Media Strategy to increase brand exposure on YouTube and Instagram
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