Brand identity for Five, founded by ex-Revolut employees.

Five

Why does proving who you are have to be so complicated? Cards, passwords, phones—they’re easy to lose, forget, or steal.

Five has a better idea. With their groundbreaking technology, your hand does it all. Pay for groceries, check in at the gym, or walk into a venue—no cards, no phones, no hassle. Just you.

In 2024, Good Habit teamed up with Five to bring their vision to life, crafting their brand identity, messaging, website, and terminal experience.

"Working with Good Habit was such a great experience. The brand and website work is exceptional, we absolutely love it!" Maria, Five CEO