Power BI Sales & Performance Dashboard

Jeevan

Jeevan V

πŸ“Š Power BI Project – Sales & Performance Dashboard

πŸ“ Overview

This Power BI report provides a comprehensive analysis of sales performance, customer behavior, and key business metrics. The goal is to help stakeholders make data-driven decisions using clear visuals, KPIs, and interactive filters.

🎯 Key Objectives

Monitor and track sales trends over time
Identify top-performing products and regions
Evaluate customer segments and behavior
Support business strategy with actionable insights

πŸ“Œ Features

Interactive slicers for filtering by date, region, product category, and sales representative
KPIs such as Total Sales, Profit Margin, Customer Count, and Growth Rate
Trend analysis using line and bar charts
Geo-analysis with map visuals to highlight regional performance
Drill-through capability for detailed transaction-level insights

πŸ”§ Tools Used

Power BI Desktop
DAX (Data Analysis Expressions)
Data Cleaning & Transformation using Power Query
Custom Visuals for enhanced user interaction

πŸ“‚ File Structure

PROJECT1.pbix: Main Power BI report file containing all visuals, data models, and DAX measures.

πŸš€ How to Use

Open the .pbix file in Power BI Desktop.
Refresh the dataset if prompted.
Use the filters and visuals to explore the data interactively.
Export specific pages or insights to PDF for sharing.

πŸ‘¨β€πŸ’Ό Ideal For

Business Analysts
Sales & Marketing Teams
Management & Decision-Makers
Anyone looking to derive value from sales and customer data

πŸ“ˆ Sample Insights (Customize These)

Sales increased by 18% YoY, led by strong performance in the South region.
Top 5 products contributed over 45% of total revenue.
Repeat customers show higher average order value compared to new customers.

πŸ“¬ Contact

For any questions or suggestions, feel free to reach out at jeevz0211@gmail.com
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Posted Sep 8, 2025

Developed a Power BI dashboard for sales and performance analysis.