STARBUCKS: Mint Mocha Chip Frappuccino by Gwendolyne EchenaguciaSTARBUCKS: Mint Mocha Chip Frappuccino by Gwendolyne Echenagucia

STARBUCKS: Mint Mocha Chip Frappuccino

Gwendolyne Echenagucia

Gwendolyne Echenagucia

I designed this print ad for Starbucks’ Mint Mocha Chip Frappuccino, crafted especially for the U.S. Hispanic market. The concept draws from a key insight: for Hispanics, coffee isn’t just a drink—it’s a reason to gather, connect, and share meaningful moments.
To capture this spirit, I wove in conversational phrases you might overhear during lively Starbucks chats. The hand-drawn lettering adds a cozy, welcoming touch, reminiscent of the chalkboard menus that make coffee shops feel like home.
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Posted Jan 30, 2025

https://www.gwenniespace.com/ad-design