Solar Turbines

A well-established player in the industrial energy sector, with decades of engineering innovation, was facing a critical challenge: their website no longer reflected their leadership or effectively communicated their complex energy solutions. The digital presence lacked clarity, visual hierarchy, and responsiveness, impacting credibility and user engagement globally.

The client needed a website redesign that would:

Simplify and clarify the presentation of complex products like hydrogen and CHP solutions

Highlight their commitment to innovation and sustainability with a clear visual hierarchy

Deliver a fast, responsive user experience aligned with global enterprise standards

Build trust with clients, partners, and government agencies through a modern, professional design system

With a focus on business outcomes, the redesign aimed to:

Streamline content flow for better user comprehension and navigation

Create a stronger visual hierarchy prioritizing key areas of leadership

Implement responsive design techniques for fast loading and seamless experience on all devices

Develop a modern design system to enhance brand credibility and trust

Reorganized content architecture to improve information clarity and flow

Designed distinct visual sections spotlighting hydrogen innovation, CHP technology, and sustainability efforts

Optimized performance to adhere to enterprise-level responsiveness and accessibility standards

Applied a cohesive, modern design system supporting consistent branding and user trust

Enhanced clarity and storytelling helped reduce user confusion and bounce rates

Strong visual hierarchy showcased leadership areas, improving user engagement metrics

Fast, responsive design improved site loading times and accessibility across devices

Modernized digital presence elevated brand trust among clients, partners, and stakeholders globally

If your website feels outdated and isn’t converting visitors into leads or calls, I offer redesigns focused on clarity, speed, and business results—leveraging no-code tools like Framer for efficient delivery.