Revolve - Visual identity project
Jeroen van Eerden
Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop
Revolve Labs
Revolve is pioneering a Bitcoin mining ecosystem that combines a carbon-negative, highly scalable energy expansion plan, with AI- and smart contract-based tools and services to greatly derisk mining and make it more accessible for all.
Services provided:
- Logo design development
- Logo Usage document (micro style guide)
- Color Palette
- Typography usage
- Graphic Elements (patterns and brand graphics)
As they plan to move away from the name Bit49, they reached out to me for a redesign challenge they where looking at. After some insightful discovery calls, we made a clear plan to approach the project. Soon, I started doing my usual research and after this I could finally start on the most exciting part of the project; concept development.
Final logo concept selections
Logo concept explorations mainly focusing on letter R
After several feedback and revision rounds, we landed on a mark that represented Revolve(Labs) perfectly. To summarize the visual brand, I often create these 'micro style-guide'. All important brand elements are shown on this page.
