Enhancing User Engagement with Persuasive Copywriting by Hayden GoldbeckEnhancing User Engagement with Persuasive Copywriting by Hayden Goldbeck

Enhancing User Engagement with Persuasive Copywriting

Portfolio project
Hayden Goldbeck
Rewrote and updated health articles and clinical pages during a Drupal site migration. This involved researching health topics and making informed decisions on what information should be included on each page, based on what patients are searching for.
I also designed and proposed new layouts for these pages, and QA tested the site for accessibility prior to launch.

0 likes · 5 views · Oct 17, 2023

Redesigned and wrote persuasive copy for landing pages based on researching what patients expect when searching for conditions and treatments.

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