Amadeus | Global Employer Brand & Storytelling Campaign

Developed a comprehensive employer-brand storytelling campaign for Amadeus, transforming its corporate identity, workplace culture, and employee experiences into engaging visual narratives.

The project focused on creative storytelling, narrative development, script generation, and professional video editing to communicate the company's purpose, values, and opportunities to prospective talent.

Storytelling & Narrative Development: Crafted compelling story concepts centred on employee experiences, company culture, and brand identity.

Script Generation: Developed engaging scripts and narrative structures aligned with Amadeus' employer-brand pillars.

Creative Direction: Established a consistent storytelling approach that balanced authentic human experiences with corporate messaging.

Video Editing & Post-Production: Produced polished, emotionally engaging films and social-first video adaptations.

Campaign Content Development: Created a cohesive suite of main campaign edits, social media videos, thumbnails, and supporting photography.

Delivered a global employer-brand content campaign showcasing authentic employee stories and Amadeus' identity as a leading travel technology company.

The final content suite was designed to strengthen employer-brand recognition, engage prospective talent, and maintain consistent storytelling across digital platforms and global brand communications.