Electrão – Strategic Plans
Flávia Rodrigues
Electrão 2025-2034 Strategic Roadmap
The Challenge: Unlike a yearly report, a strategic plan is a vision for the future. Electrão needed to visualize their long-term goals for circular economy and waste management in a way that inspired both internal teams and external partners.
The Solution: I designed a roadmap-style layout that uses visual metaphors for growth and connectivity. Strategic pillars were highlighted using high-impact pull quotes and custom diagrams that simplify their long-term operational vision.
The Result: A powerful strategic document that serves as a visual guide for the organization’s future, aligning all parties with their ambitious environmental goals.
Project developed as Lead Designer at Borboto Azul Studio.
Cover design for Electrão’s 10-year Strategic Roadmap.
Editorial layout featuring custom diagrams and roadmaps that simplify Electrão’s long-term operational vision for 2025-2034.
Information design and typography optimization.
Strategic section branding.
Information design and typography optimization.
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Posted Jul 8, 2025
Strategic Plan & Editorial Design for Electrão, Portugal’s waste management leader. Focus on 2025-2034 roadmap, circular economy data, and institutional layout.
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