BUILT FARMERS PRODUCE Connecting Nigerian farmers

BUILT FARMERS PRODUCE

Connecting Nigerian farmers directly to buyers for fresh, transparent farm-to-table commerce.

Problem

Agricultural supply chains in Nigeria have long been burdened by opaque middlemen, hidden markups, and fragmented market access. Consequently, farmers frequently suffer devastating post-harvest losses from unsold stock while buyers struggle to find dependable sources of fresh produce.

Solution

Farmers Produce is a digital marketplace that connects Nigerian consumers and commercial buyers directly with verified local farmers. The platform provides identity and farm verification badges, direct in-app messaging, and comprehensive end-to-end order tracking. Buyers can browse multiple agricultural categories to arrange transparent farm pickups or scheduled deliveries without intermediaries.

Outcome

The platform has scaled to over 4,200 verified farmers and 11,800 active listings across 24 states, completing more than 38,500 orders with a 4.9/5 customer rating. Farmers report selling out harvests before spoilage occurs, while buyers secure predictable, authentic farm-fresh supplies at fair prices.