What do you write when want to explain all the amazing things your product can do, but you don’t have enough for a case study yet?
Here’s what the Chassi team and I came up with: a use case.
More than an explainer video, more than a how-to guide. This use case puts readers in the driver’s seat of their own private equity-owned portfolio company. Your task? To unlock hidden cash flow by managing your days sales outstanding (DSO).
The solution, of course, is Chassi. It’s a value-creation platform for private equity funds and PE-backed businesses.
Here’s what Denny De Lima Cushing, Marketing Director at Chassi, had to say about the project:
“Rebecca's work was a cornerstone of our content strategy. A standout example was the series of case studies she crafted, particularly the one on Days Sales Outstanding (DSO). Her thorough research and engaging storytelling transformed a potentially dry topic into a captivating and insightful piece that deeply resonated with our audience.”
Now, the sales team can send out this use case to show what Chassi is truly capable of. The best part? Getting to problem-solve with the Chassi team and come up with a unique content asset that connects the reader to the results.
Like what you see? Don’t hesitate to reach out.
