Contra Tik Tok Partnership

Erin Donahue

Creative Director
Video Producer
Content Creator
TikTok
Contra

Overview

As a Contra Partner, I focused on creating content to raise awareness of the brand as well as their direct payment feature, Jumps, so that creators sign up for the platform and get paid through TikTok.

Deliverables Created

•3 Contra Partner TikTok videos

•4 additional TikTok videos in a span of 2.5 months featuring the Jumps link

Engagement Results

•15.4 million total views

•4.3 million total likes

•2,719 total comments

•2,682 total shares

Video Links

Testimonial

"Working with Erin was an absolute blast! She did an awesome job implementing campaign briefs into the content created for us and took direction really well ✨"

- Jasmin Nakamichi, Social Marketer

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