iMocha is a leading skills intelligence and assessment platform used by global enterprises to make data-driven talent decisions. The company approached me to revamp their website to better communicate product value, improve conversions, and establish a modern brand presence.

The previous site lacked visual consistency, scalability, and interactive storytelling required for a fast-growing SaaS company. My responsibility was to design and develop a clean, scalable, high-performing Webflow site aligned with enterprise-grade SaaS UX.

Figma

Client-First by Finsweet

Lottie animations

Google Analytics + Search Console

A redesigned homepage to better explain the product ecosystem

High-converting product and solution pages

Scalable CMS architecture for blogs, resources, use cases

Improved brand consistency across all pages

Faster page load times and better SEO hygiene

A Webflow system that the internal team could easily update

Visual & UX redesign

Modular Webflow development

CMS setup

Animation + interaction design

SEO & performance optimization