Owam Jacob
living the artist way
New to Contra
Owam is building their profile!
An editorial lookbook shot in low-key light against a brick wall and in the dark. The project covered styling, art direction and casting around one tonal palette, produced for a social-first rollout with a clear visual signature.
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Attended SA Men's Week AW26 with Industry and Buyer accreditation. We covered runway shows, scouted designers and tracked the season's silhouettes and styling cues, and captured content for retail, talent and brand conversations. The insight keeps A M A S I's creative direction and recommendations grounded in what the market is actually wearing.
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A Women's Month masterclass and sip-and-paint brunch at The Tasting Room, hosted by Thobeka Phanyeko, Features Editor at Glamour SA, and sponsored by Ocean Basket and Glamour SA. The programme combined guided sessions, a live performance by Mizz Dee, a facilitated Q&A, lunch and a wine tasting. Sponsors were integrated through hospitality and gifting, which generated authentic owned and earned content from guests, partners and media.
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Street-level activation and content capture for a flagship amapiano day festival (Balcony Mix 2024)
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