okoli goodness
Copywriter and customer service Facebook ad
New to Contra
okoli is building their profile!
Why do people buy? 🤔
It’s not always because they need the product.
Sometimes, they buy because they want to feel something.
A skincare customer may not just want a cream—they want confidence.
Someone buying a course may not just want lessons—they want to believe they can finally...
A thought about copywriting 💭
Copywriting isn’t just about putting beautiful words together.
It’s about understanding people.
Before writing a single sentence, a good copywriter should ask:
Who am I talking to?
What problem are they trying to solve?
What do they care about?
Why...