Neha Majumder - Graphic Designer | Contra
Work by Neha Majumder
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Neha Majumder
10+ yrs pro photographer; Social Media Manager, Content Creator
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Kolkata, India
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Kolkata, India
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Project Title: End-to-End Social Media Management & Content Creation for Riiti Project Description: Full-scope social media strategy, page management, and visual content production for Riiti by Madhobi Mathur. Beyond editing high-performing short-form video content like the lookbook reel featured here, I oversee the brand’s end-to-end presence across social channels—from strategy and grid curation to community growth and analytics. Role: Social Media Manager & Content Creator Deliverables: End-to-End Page Management, Monthly Content Strategy, Video Editing & Motion Layouts, Feed Curation Key Highlights: 360° Page Management: Executing content calendars, post scheduling, copy writing, and maintaining brand tone across all touchpoints. Visual Direction & Editing: Producing and post-producing editorial video content (such as the showcased monochrome campaign) with custom multi-frame layouts and trend-aligned audio. Aesthetic & Grid Strategy: Curating a cohesive, elevated grid layout that balances brand heritage with contemporary fashion positioning.
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Project Title: End-to-End Social Media Design & Page Management for Karomi Project Description: Full-scope social media strategy, graphic design, and feed management for Karomi. Responsible for defining the brand's visual identity on social, planning content buckets, and executing custom graphic assets designed to drive audience engagement and maintain a cohesive, premium grid aesthetic. Role: Social Media Manager & Lead Visual Designer Deliverables: Custom Graphic Assets, Social Media Content Calendar, Grid Layout Design & Page Management Key Highlights: Visual Strategy & Identity: Developed custom layout templates, typography systems, and color palettes aligned with Karomi's brand positioning. Content Design: Created promotional flyers, carousels, and informational graphics tailored for high scannability and audience retention on mobile feeds. Page & Grid Management: Curated the overall feed aesthetic, managed content scheduling, and optimized visual balance across posts.
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Project Title: Product Showcase & Visual Campaign for Divine Aroma Project Description: A sleek, visually rich commercial reel created for Divine Aroma, highlighting their essential oil diffuser and wellness products. Designed for high engagement on social feeds, this reel focuses on step-by-step product demonstration, warm ambient lighting, and rich visual textures. Role: Director, Cinematographer, Video Editor Deliverables: 1x Short-Form Commercial Reel (9:16) Key Highlights: Aesthetic Art Direction: Styled with warm backdrops, fairy lights, and cozy visual elements to match the brand’s serene tone. Pacing & Motion: Smooth hands-on demonstration showing product setup, water pouring, essential oil infusion, and mist release. Audio-Visual Sync: Seamless editing timed to rhythm-driven audio to elevate viewer retention.
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Project Title: Cinematic Short-Form Video Campaign for FreshMenu Project Description: A high-energy, visually driven Instagram Reel crafted for FreshMenu, one of India’s leading food delivery brands. Designed to stop the scroll and drive engagement, this piece focuses on macro culinary details, rich colour contrast, and seamless pacing. Role: Director, Cinematographer, Video Editor Deliverables: 1x Vertical Short-Form Video (1080x1920) Key Highlights: Cinematic Visuals: Shot with dynamic lighting and close-ups to highlight texture and freshness. Pacing & Editing: High-tempo cuts timed precisely to audio trends to maximise audience retention. Brand-First Framing: Balanced appetite appeal with clear brand identity and call-to-action placement.
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