Neelanjana Basu - Product Manager | ContraWork by Neelanjana Basu
Neelanjana Basu

Neelanjana Basu

AI builder with 10+ years in consumer product

    $5k+
    Earned
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    Followers
Followed by Ar.Fahad T, Zeeshan A, and GALLERY L
<Posting this for the second time because I mistakenly included the draft video in the first post> Hello! I am a big fan of Lovable, so couldn't let this challenge go by. For this brief I was inspired by my recent experience of booking after school clubs at my son's new school. It was full of friction and back and forth exchanges, and as annoyed I was with the process, I also felt for the service provider who is likely going through the same churn with every parent trying to book an after school club. So, for this demo I rebuilt the booking operations of a small local business called AfterBell Collective, which runs specialist clubs for 840 pupils at Hollybrook Primary School in London. It's owner Samantha used to juggle answering enqueries via phone and emails, manually confirming bookings, maintining waiting lists, chasing payments and reconciling received bank transfers by hand. And because bookings are made for one term at a time, she went through the same groundhog day thrice a year! I rebuilt the journey from enquiry to confirmed place so that one booking confirms the spot, manages conflicting schedules and updates payment, register and dismissal records at school at once. This saves Samantha up to 100 hours a term! This is also great for parents, who can now see suitable clubs, live availability, timetable clashes and the full term cost before booking. They can add siblings, apply the correct discount and combine a club with school-run wraparound care. For Samatha, one confirmed booking immediately updates AfterBell’s payment record, club register, capacity planning and the waiting list. The provider dashboard then handles payment reminders, private parent communications, absence checks, session information and cascading waitlist offers. Whilst it won't put her business on 100% auto-pilot, because real world complications will remain, but for most part she no longer has to hold everything together through her inbox. Using Lovable was a breeze! Loved the free chat functionality, which saved me a lot of Lovable credits (or braintorming tokens elsewhere). I also used the built in SEO and Agent integrations functionalities to make my website more discoverable to humans (and agents too apparently). I used Elevenlabs and Descript and Capcut to make the attached video, but would have loved if there was an inhouse functionality or connectors to popular video editing websites (Elevenlabs connector was super useful!) Overall, a very enjoyable process of building. Please check out the website leave some feedback for me!
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STASH: Save. Build. Ship. A place where ideas roost, build, and take off. Say Caw Caw to KROWE, the mascot for STASH! It is the home for all the side projects you start and never quite finish; KROWE is the crow who gets them out the door. Character brief: KROWE is the non-conformist crow who runs STASH, the portal where side projects get saved, built, and shipped. It scavenges the half-finished ideas everyone else lets rot and tucks them somewhere they can actually come back to life. Sharp, resourceful, and quietly relentless, it turns 2am sparks into shipped reality. KROWE is the difference between an idea dying in a forgotten tab and an idea going live. Whatever you stash, KROWE helps you ship. Palette: ink #14110F · bone #ECE7DF · electric blue #2D6BFF · emerald #10B981 · volt amber #FFB81F Note on the craft: @recraftai The entire project was built in Recraft Studio with a saved Recraft style for character consistency, Vectorize for the logo, and Convert-to-mockup for merch. The same KROWE (locked palette, one silhouette, one volt-amber lightning beak) was carried across a logo, sticker pack, poster, merch, an app icon, a 6-frame story, and a 30-second motion piece. Here is the project link: https://www.recraft.ai/project/f01d58ff-17c9-4e99-b1aa-0b6b40da8b84 I am adding the video here and the rest of the assets in the comments.
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Flat-pack furniture gives you two options: a baffling paper diagram, or a hunt that leads to long, confusing YouTube videos. Assembli solves that. It's an interactive 3D guide that shows you exactly what goes where, part by part. It is built for retailers, who lose $20-30 on every return, and 1 in 5 flat-pack returns is just someone who could not figure out the build. Assembli eliminates that confusion before it becomes a return or a support ticket. Made entirely in Omma, from one stool to a full catalog of 18 products. The video walks through it. PS: the link says "matte-black-sneaker-studio" because this began as a totally different idea before I pivoted to Assembli, and the slug got locked at first publish! Live build: https://omma.build/p/matte-black-sneaker-studio-shot-xn5evb (https://omma.build/p/matte-black-sneaker-studio-shot-xn5evb)Community file: https://omma.build/community/f6cfmk4ma6d9
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Decision Gym is a gym for your judgment. We make our biggest calls on gut feel, then never learn if we were right. Decision Gym changes that. You lock in your gut and your confidence, estimate the payoffs, and it shows you the expected-value math, a clear recommendation, and the bias behind your call. Over time, it tracks how calibrated your judgment becomes. Built end to end in Figma. Written as a spec, prompted into Figma Make, refined in chat, published as a live site. No code by hand. Generation is cheap now. Judgment is the edge. Live app: https://flower-plugin-92759538.figma.site (https://flower-plugin-92759538.figma.site)Figma file: https://www.figma.com/community/file/1649416974186156066 Built for #ConfigMakeathon @figma
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