Naufa Yahiya's Work | ContraWork by Naufa YahiyaNaufa Yahiya
Content Writer & Editor | Business Blogs, SEO Content, Proof
Sample/Mockup for Email Template A sample for your understanding Authored a research paper as a guest writer for INC Paradise, exploring the role of marketing automation in modern business. The paper examined how automation can streamline marketing processes, improve customer engagement, support lead nurturing, and enable businesses to make more data driven marketing decisions.
Role: Research, Content Writing, Industry Analysis
Skills: Research Writing, Marketing Content, SEO Writing, Business Communication Reddit Community Content Strategy — TimeButler
Developed and managed a Reddit focused content strategy for TimeButler, with the goal of building genuine community presence and awareness without making the content feel promotional.
I researched relevant conversations and communities, identified topics that resonated with HR professionals, founders, small business owners, payroll teams, and executive assistants, and created natural, discussion driven content tailored to Reddit's tone and culture.
The focus was on providing useful responses, participating in conversations authentically, and gradually building credibility and engagement around the brand.
My role: Content Strategy, Reddit Research, Community Engagement, Content Writing
Skills: Content Writing, Community Management, Audience Research, Brand Voice