Natalie Palmer
Branding and digital Designer
Ready for work
Natalie is ready for their next project!
Cedarwood Road is an Australian made, plant‑based skincare brand rooted in personal healing, outdoor life, and natural simplicity.
Born from a mother’s quest to soothe her children’s eczema, the brand combines eco‑friendly ingredients with thoughtful rituals and storytelling that resonate with nature‑loving families.
Although Cedarwood Road had a compelling founding story and a range of natural body butters, cleansing bars, wellness oils, and crystal rollers, its branding lacked cohesion. From visual identity to messaging and web experience.
This hindered clarity and brand resonance across retail, online, and wholesale platforms. The business needed a unified identity that could channel founder passion into consistent, scalable design and voice.
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Partnering with Psychlinx, we brought a fresh approach to the psychology clinic as they move towards bigger plans.
What did we do?
☑️ A refined visual identity suite
☑️ A streamlined web experience
The brand now has polished foundations to support future growth, enhance service accessibility, and create a more streamlined client journey.
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Kindred People Consulting provides custom HR solutions and fractional leadership to help businesses build high-performing teams and navigate complex workforce challenges.
As Kindred People grew, their brand and website no longer reflected their expertise or the level of clients they were attracting. They needed a refreshed identity (rebrand) that positioned them as industry leaders, strengthened their digital presence, and created consistency across all touchpoints.
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Waste App Rebrand - NP Creative
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