Mehar Fatima's Work | ContraWork by Mehar FatimaMehar Fatima
Financial planning analyst, cashflow analyst, Accountant
I provide institutional-grade CFO financial insights and KPI reporting solutions for startups, SMEs and growth-stage businesses. With 17+ years of Big Four advisory experience, I analyze financial statements, operational drivers and business performance metrics to create executive-level dashboards and decision-ready reports. Services include KPI architecture, variance analysis, profitability diagnostics, cash flow analytics, budgeting insights, revenue trend analysis, unit economics, margin optimization, burn-rate tracking and board-ready management reporting. Deliverables are built using Excel, Power BI or Google Sheets with scalable reporting structures, automated formulas and visual dashboards. My process includes financial data review, KPI mapping, analytical modeling, insight generation, scenario testing and executive reporting recommendations.
Why Work With Me?
17+ years of experience in finance, accounting & strategy across global markets
Expert in IFRS, US GAAP, and corporate reporting standards
Worked with Deloitte, Oman LNG, & leading financial consultancies
Delivered financial models & valuations for deals exceeding $100M Most companies struggle with short-term cash visibility—unpredictable inflows, rising expenses, and no clear understanding of runway or liquidity position. As a CFO-level FP&A expert, I solve this by designing a dynamic 13-week rolling cash flow model that gives complete control over weekly cash movements. I build a driver-based forecasting structure, automated inflow/outflow tracking, burn-rate insights, and a dashboard that updates instantly as numbers change. This tool has helped clients anticipate cash gaps, plan payments strategically, and make confident operational and funding decisions. Your company benefits from visibility, control, strategic budgeting, and a powerful Excel dashboard that displays your cash movements in a simple and decision-friendly format.
1. Assumptions & Inputs Sheet
Revenue assumptions
Expense assumptions
Working capital settings
2. 13-Week Cash Flow Forecast Sheet
Weekly cash inflows
Weekly cash outflow
Beginning & ending cash
Net cash movements
3. Budget / Operating Plan Sheet
Monthly revenue budget
Monthly OPEX budget
Drill-down by category
Variance analysis
4.. CFO-Style Dashboard
Cash runway
Cash waterfall chart
KPIs Most startups and subscription-based businesses struggle to understand which customers are staying, which are churning, and which segments are actually driving long-term revenue. To solve this, I build a custom cohort and revenue analysis dashboard that provides deep visibility into customer behavior, retention patterns, and recurring revenue trends. Using Excel or Google Sheets, I create automated cohort tables, LTV/CAC calculations, churn insights, and a KPI dashboard covering MRR, ARR, ARPU, GMV, and retention curves. This gives founders and finance teams the analytical power to identify profitable segments, reduce churn, and scale revenue with data-backed decisions. If you need a clear, investor-grade view of your customer engine, this dashboard is the right tool. Preparing GAAP-compliant financial statements can be complex—incorrect classifications, missing adjustments, and inconsistent reporting can lead to audit issues, investor concerns, tax problems, or rejected funding applications.
My service ensures your business receives accurate, professionally prepared, fully GAAP-compliant financial statements, including:
✔ Profit & Loss
✔ Balance Sheet
✔ Cash Flow Statement
You also get adjustments, schedules, and a clean structure you can use for grants, investors, lenders, or internal reporting.
Your company benefits from:
Trustworthy and accurate financial information
Improved investor credibility
Better decision-making
Audit-ready statements
Clean and professional financial presentation