This was a personal branding video for a client on Contra, the goal was simple introduce who she is and what she does, but in a way that actually felt like her.
For the color I went with cinematic warm colors to keep it feeling personal and approachable, find the right sound was probably my favorite part I layered some subtle background music that matched her energy, upbeat but not overwhelming, so the emotion could still come through naturally.
The captions I kept clean and minimal, timed to how she speaks so it never feels rushed. And for the effects I kept it light, a few smooth transitions and some simple text animations, nothing that takes the attention away from her.
Overall it was a fun project to work on, when the vibe of the person matches the edit, it just flows.
