CUSTOM TSHIRT BRAND DESIGNS for personal project | 2022-2025
~ Designed custom unique t-shirt collections that break away from today's repetitive fashion trends.
~ Developed bold street-style aesthetics by blending multiple creative elements. Successfully transformed creative concepts into wearable art pieces.
Skills:
~ Collaborative design,
~ Cultural authenticity,
~ Translating raw creativity into marketable fashion statements!
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BRANDING & VISUAL CONCEPT DESIGN for Eco-Ritual Wellness Sanctuary using AI | 2025-2026
A visual branding concept for an eco-ritual wellness center in Bali, Ubud, combining sustainable spa aesthetics with AI-generated imagery.
Designed:
~ Using film-inspired prompt engineering and clean editorial layout to reflect mindful luxury, handcrafted rituals, and holistic wellness identity
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SOCIAL MEDIA & CREATIVE DIRECTION for Lilac St | 2024-2025
Results:
~ Consistent branding across ads, posts, and lifestyle visuals
~ Email marketing performance
~ Unified visual language across 2 touchpoints maintained over 3-month period
Systems Created: ~ High-performing social media ads,
~ Content featuring hero lash products, clean compositions, and strong typography hierarchy.
~ Developed moodboards and visual direction reflecting Lilac St.’s soft
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BRAND WORLD FOUNDATION for Serpenti Apparel | 2023-2024
Results:
~ 19% → 45%+ open rate (140% increase sustained over 12 months)
~ Successfully launched Urban Outfitters & Moth collaboration with custom branding
~ Unified visual language across 6+ touchpoints maintained over 18-month period
Systems Created: ~ Email marketing system: designed + configured Klaviyo for 5k contact base (2x weekly campaigns)
~ SMS marketing visual framework
~ Social media content system (static + editorial video)
~ Product & packaging design for retail partnership
~ Website seasonal updates (Shopee homepage redesigns)::