LUMI.A STUDIO - AI Artist | ContraWork by LUMI.A STUDIO
LUMI.A STUDIO

LUMI.A STUDIO

AI Creative Direction for Fashion, Beauty & Brands.

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São Paulo, Brazil

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São Paulo, Brazil

Cover image for ARGEIA A still-life campaign for ARGEIA,
ARGEIA A still-life campaign for ARGEIA, an artisanal jewelry brand. The visual direction explores the jewelry through sculptural compositions, materiality and light, creating a refined and contemporary visual language for the pieces. The campaign focuses on the relationship between form, texture and craftsmanship, transforming the jewelry into the central element of each composition. My role: Creative Direction, Art Direction & Visual Development. Tools: AI image generation, Kling AI & CapCut.
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Cover image for ARGEIA A still-life campaign for ARGEA,
ARGEIA A still-life campaign for ARGEA, an artisanal jewelry brand. The visual direction explores the jewelry through sculptural compositions, materiality and light, creating a refined and contemporary visual language for the pieces. The campaign focuses on the relationship between form, texture and craftsmanship, transforming the jewelry into the central element of each composition. My role: Creative Direction, Art Direction & Visual Development. Tools: AI image generation, Kling AI & CapCut.
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Cover image for OXALÁ. The Orixá of white. Of creation. Of
OXALÁ. The Orixá of white. Of creation. Of origin. Some images cannot be explained. They are felt. This editorial was born from a name, an energy, a culture carrying both beauty and depth. Creative direction with AI. A soul cannot be generated. It is chosen. LUMI.A STUDIO
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FAC.E is a visual campaign created for a skincare brand, exploring the relationship between skin, texture and contemporary beauty. The concept translates skincare into a tactile and immersive visual language, using sculptural forms, organic textures, light and skin as key elements of the visual narrative. Rather than simply showcasing the products, the campaign builds a distinct visual world around the brand — where beauty, materiality and product interact within the same composition. The project was developed as an AI-assisted creative direction process, from concept and visual development to image creation and refinement, with a strong focus on composition, lighting, styling, texture and campaign consistency. My role: Creative Direction, Art Direction & Visual Development. Tools: Seedream 5 Pro, Nano Banana Pro 2, Kling AI, CapCut.
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