Linda Jedlinska's Work | ContraWork by Linda Jedlinska
Linda Jedlinska

Linda Jedlinska

Admin, Funnels & Landing Pages for Coaches & Mentors

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Thank You Page for a Leadership Coach 👱🏻‍♀️ Client: Lizzie Butcher, a Leadership Development Specialist and Executive Coach who has coached 1,000+ senior leaders, including people at KraftHeinz, Accenture and PwC. 💡 Goal: A simple thank-you page for the moment a prospect books a discovery call. It confirms the booking, gives them a complimentary training video to watch before the call, and sets clear expectations for what happens next. 🎯 Challenge: Like the landing page, it was first built on Leadpages, and Lizzie then decided to host everything on Netlify. Leadpages is a closed builder, so the page had to be rebuilt as standalone HTML and adjusted by hand. ✅ How I handled it: Cleaned up the exported code so the page, including the embedded training video, works outside Leadpages. Checked it against the original design so the layout and colours carried over unchanged. Tested the live Netlify version on desktop and mobile before handover. ✏️ Design approach: The page picks up the landing page’s dark hero, sage and cream palette, so the visitor goes from booking straight into a familiar, consistent experience. A clear “Booked!” headline and a short three-step “Next Steps” list (watch the training, check your inbox, join the call) tell people exactly what to do. A short note says the training is also in their Calendly email, which keeps the page from feeling like a dead end, and a personal sign-off with Lizzie’s photo keeps it warm.
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Landing Page for a Leadership Coach 👱🏻‍♀️Client: Lizzie Butcher, a Leadership Development Specialist and Executive Coach who has coached 1,000+ senior leaders, including people at KraftHeinz, Accenture and PwC. 💡Goal: A single-purpose landing page that turns senior managers and directors stuck in operational detail into free discovery calls. 🎯Challenge: After the page was finished on Leadpages, Lizzie changed her mind and wanted it hosted on Netlify instead. Leadpages is a closed builder, so the page couldn’t simply be moved across. It had to be rebuilt as standalone HTML and adjusted by hand. ✅How I handled it: Went through the exported code manually, cleaning it up so it worked outside Leadpages. Checked the page section by section against the original design, so the layout, colours and repeated “Book Your Free Call” buttons all carried over unchanged. Tested the live Netlify version on desktop and mobile before handover. ✏️Design approach: The headline and the “Is this you right now?” section speak directly to sceptical senior leaders. Trust is built with an intro video, named testimonials, a stats band and client logos, in a calm sage, cream and charcoal palette.
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