Lautaro Rolfo - Web and UX/UI Designer. | ContraWork by Lautaro RolfoLautaro Rolfo
Web and UX/UI Designer.
Just launched my personal portfolio: Uxlauti.
I design websites with a UX-first approach, backed by a background in Psychology — every project starts with understanding the user's behavior before touching any visual design.
The site itself follows the same process: case studies structured as Problem → Solution, a contact form that qualifies leads upfront, and a type system built for clarity over decoration.
Link in comments — feedback welcome.
You can check it right here: https://uxlauti.framer.website/
This project is a high-converting landing page built for an advertising agency, designed with a structured conversion funnel to guide users toward a single objective: submitting their information through a lead form.
The page strategically presents the agency’s value proposition, builds trust, and reduces friction before driving users to a clear and focused call-to-action.
All form submissions are automatically connected to a Google Sheets database, enabling streamlined lead management and real-time tracking.
The landing page was fully designed and developed in Framer, optimized for paid traffic campaigns and direct-response advertising, ensuring speed, responsiveness, and performance across devices. This project is a blog-style landing page designed to present a product in a persuasive and structured way.
The page begins with a detailed product overview and its key benefits, guiding the user through clear value propositions. It then transitions into a promotional offer section with a strong, conversion-focused CTA to drive purchases.
To reinforce credibility and social proof, the final section features a dynamic component replicating Facebook-style comments, enhancing trust and engagement.
The website was fully designed and built in Framer, ensuring performance, responsiveness, and a clean user experience optimized for conversions. Recently designed and developed a cutting-edge website for a modern clinic based in Mexico.
Built entirely in Framer, the project was completed in just one week — from concept to launch.
The design direction focused on delivering a premium digital presence, heavily incorporating glassmorphism effects to achieve the refined, high-end aesthetic the client envisioned.
Strategic UX structure, elevated visuals, and performance-driven execution — all aligned with the clinic’s positioning as a next-generation healthcare provider.