Since December 2024, I have been a content creator (retainer-based), creating 4-5 videos per week for Adopt a Pet. Each week, we reach out to shelters across the country and gather content and stories to feature adoptable dogs and cats and share them on the brand's Instagram and TikTok to drive traffic to their Adoptapet.com (https://Adoptapet.com) profiles.
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Since December 2024, I have been a content creator (retainer-based), creating 4-5 videos per week for Kinship Pets. Each week, I create a mixture of trend-focused and SEO-focused content to be posted to TikTok and Instagram.
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Since August 2023, I have been creating content for SkillPop — an in-person and online learning company based here in Charlotte, NC. SkillPop focuses on accessible, fun classes on tons of topics from art to business to personal development, where you can both learn & connect with people of similar interests.
We worked with this client on full social media management until November 2025.
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2025 was my first year dipping my toes into YouTube sponsorships, and my first client was Circle — a company that I've partnered with for the last 2+ years via Instagram/TikTok AND have hosted my own membership community on since 2022.
This year, we worked on three videos together to share how I've used Circle to create an incredible membership community:
1. Why I chose Circle vs. Facebook Groups
(https://www.youtube.com/watch?v=1355AtUOhP8&t=4s)2. How to increase engagement in a membership community
(https://www.youtube.com/watch?v=KjuTOJ7yr74&t=243s)3. How I used Circle to grow my membership community (https://www.youtube.com/watch?v=0fdcq-yf1mE)
We have weekly videos planned for YouTube in 2026 and are very excited to dip into more sponsored content there as well!
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I love to work with software companies that really showcase how much easier their product can make workflows — I personally love to work, but I also love to have a balance in work + life.
With this HoneyBook ad, we showed a "with" and "without HoneyBook" side-by-side to showcase the difference of using the product and not.
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After working with HoneyBook for the last 2+ years as a repeat client, we've really got into a groove of experimenting with content styles — including this fun voiceover trend.
Deliverables: Sponsored video + Whitelisting rights
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This year, I was invited to be part of a UGC project for Riverside.fm (https://Riverside.fm) where I shared how I use Riverside as part of my content workflow — then, it was pieced together by the brand for a sponsored ad!
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After being a dog foster parent for the last three years, I've been able to work with so many incredible pet brands — most recently, Mills Daily Packs. With this sponsored content, we really wanted to showcase how the single-use packs made feeding your dog quicker + easier.
Deliverables: Sponsored video + Whitelisting rights
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Tailor Brands is one of my long-term partners, where we work to showcase how their services can be helpful for entrepreneurs and my fellow content creators.
Deliverables: Sponsored video + Whitelisting rights
*Hit 1.3 million views on Instagram!
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It was such a joy to work with Tailor Brands to promote their LLC formation kit. People loved the unboxing style of this video!
Deliverables: Sponsored video + Whitelisting rights