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Jephthah Barau
Conversion Architect for Scaling Businesses
Built the website for a parent-focused fintech startup entering a crowded US market. The challenge was communicating a genuinely new idea clearly enough to convert skeptical parents into early adopters. I focused on clarity and warmth throughout, breaking down an unfamiliar concept in plain, approachable terms so visitors could quickly understand the value and feel confident signing up.
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Built a website for a Palm Beach based financial advisory firm positioning itself around a bold new concept, "Strategic Financial Co-Pilot." The challenge was making that positioning feel premium and trustworthy rather than gimmicky. I created a warm, trust-forward site that gives the idea the credibility to be taken seriously from the first scroll, including an interactive business assessment tool as the primary conversion mechanism.
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Designed the website for an exclusive nine-home luxury real estate development in Nairobi, Kenya. The brief called for a digital presence as considered and premium as the architecture itself, one that could speak to high-net-worth buyers without reading as a generic property listing. The result put the vision, materials, and design philosophy front and centre, generating qualified buyer interest before a single viewing was booked. The project went on to win Best Residential Development at the International Property Awards 2024/2025.
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Designed and built a full 10-page Framer website for a renewable energy investment fund based in London. The challenge was credibility, the fund needed a digital presence weighty enough to match what they were asking landowners to trust them with. I built the site to earn institutional trust before a visitor reads a single line of copy, combining considered UX with a premium visual identity suited to a serious financial audience. Live at transitionlandpartners.com (http://transitionlandpartners.com).
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