What should I include in the job posting when hiring a SEO content manager on Contra?
Make your job posting clear and specific. Describe the SEO content tasks, like keyword research or optimizing articles, that you need done. State the skills required, such as experience with SEO tools like SEMrush or Ahrefs. Specify the project's timeline and how you'd like to communicate. This helps attract the right talent.
How can I check the experience of a SEO content manager?
Look at their past work or portfolio. Check for case studies or examples that show how they improved website rankings. Ask for references or testimonials from previous clients. This will show their experience and skills in managing SEO content projects.
Why is it important to discuss deliverables before starting?
Discussing deliverables helps set clear expectations. It ensures both you and the freelance SEO manager agree on what needs to be done. This can include the number of articles, keyword targets, or performance metrics. Clear deliverables ensure smoother project progress.
What tools should I ensure my freelance SEO content manager can utilize?
Ask about their familiarity with SEO tools like Google Analytics, SEMrush, and Moz. These tools help in tracking performance and finding new content opportunities. Check if they can use content management systems like WordPress. This ensures they can seamlessly integrate SEO content into your site.
How can I set realistic deadlines for SEO content projects?
When setting deadlines, consider the complexity and volume of the work. Talk to your SEO content manager about their availability. Understand that quality SEO takes time to show results. Agree on timelines that allow for thorough research and optimization.
How do I ensure the freelancer follows my brand guidelines?
Share your brand guidelines early in the project. This can include tone, style, and voice preferences. Schedule regular updates to see how the content aligns with your brand. This helps maintain consistency across your SEO efforts.
What should I establish in an initial meeting with a SEO content manager?
Use the first meeting to discuss your project goals. Share your target audience and any specific topics to cover. Talk about preferred communication methods and frequency of updates. This aligns both parties toward a shared vision for the project.
Why is it important to discuss the reporting format and frequency?
Knowing how and when you'll receive reports helps you track progress. Decide if you want weekly or monthly updates on keyword rankings and site traffic. Clear reporting keeps you informed and engaged with the project's success.
How should I handle feedback and revisions with a freelance SEO content manager?
Provide constructive feedback to help improve content quality. Agree on the number of revisions before the project starts. Be specific about what changes are needed. This ensures that improvements align with project goals.
How do I know if a SEO content strategy is working?
Monitor key performance indicators like search engine rankings and web traffic. Use tools like Google Search Console to spot trends. Have regular meetings with your SEO content manager to discuss statistics. This helps to see if the strategy delivers the desired results.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.