What experience should I look for in a Google Ads expert?
Look for someone with proven experience in running ad campaigns on Google Ads. They should have a portfolio showing past projects. This lets you see how they create and manage ads. It's good if they have worked in your industry too. This experience helps them know the best keywords to use.
How can I check if a Google Ads expert is good at optimization?
Ask for examples of past work where they've optimized a campaign. Look for improvements like better click-through rates or lower costs. This shows they know how to make campaigns more effective. A good expert can explain what changes they made and why. They can also show you reports that demonstrate their impact.
What should I discuss about deliverables with a Google Ads expert?
Talk about what you want to achieve with their help. This includes things like creating ad copy and managing keyword bids. Make sure you agree on how often they'll send updates or reports. You should both understand the timeline and the expected results. Clear deliverables help everyone stay on track.
How can I ensure we're using the best keywords?
Discuss keyword research as an important part of the project. A good Google Ads expert knows how to use keyword tools. They find keywords that can help your ads reach the right people. Make sure they explain why they've chosen those keywords. Understanding this process leads to better results.
What kind of reports should I expect from a Google Ads expert?
Agree on regular reporting from your expert. These reports should show campaign performance. Look for metrics like clicks, impressions, and conversion rates. Good reports will help you see if you're meeting your goals. They also help you decide if any changes are needed.
How do I know if a Google Ads expert can help with ROI?
Ask how they measure return on investment for campaigns. An expert should explain strategies they use to improve ROI. This might include targeting the right audience or using the right bidding strategies. Knowing how they plan to boost ROI is crucial. It shows they can make your ad spend worth it.
How can I make sure we have a good schedule for the project?
Set a clear timeline with your Google Ads expert. Break the project into smaller tasks with deadlines. This helps everyone know what to do and when. Regular check-ins keep everything on track. A good schedule makes sure the project moves smoothly from start to finish.
Why is it important for a Google Ads expert to understand my business?
A great expert will take time to learn about your business. They need to know your products and target audience. This helps them create ads that speak to your customers. It ensures that the campaigns reflect your brand. A deep understanding leads to better advertising results.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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