How do I define the goals for my performance marketing project?
Start by deciding what you want to achieve. It could be more website visits or more app downloads. Clear goals help the freelancer know what you expect.
What should I include in the project brief for a performance marketing specialist?
A good project brief should have details about your product or service. Mention the specific tasks you need help with, like creating ads or tracking results. Also, set a deadline for when you want things done.
How do I set clear milestones for the project?
Break down the project into smaller steps. Decide what needs to be done first, second, and so on. This helps in tracking progress and ensures everything stays on schedule.
How can I ensure alignment on campaign objectives with a freelancer?
Talk with the freelancer about your goals. Make sure they understand what success looks like to you. Sharing regular updates can help keep everyone on the same page.
What tools can I use to collaborate with a performance marketing specialist on Contra?
Online tools like Trello or Asana help manage tasks. Google Docs can be used for sharing notes and ideas. Keeping communication clear makes working together easier.
What steps should I take to onboard a freelance performance marketer effectively?
Introduce them to your brand and team. Share any important documents or guidelines. Clear and open communication at the start sets the tone for a good working relationship.
How do I agree on key performance indicators (KPIs) with a freelancer?
Discuss what success looks like for your project. It could be ad clicks or impressions. Both parties should agree on these metrics before starting the project.
How do I share brand materials and resources securely with the freelancer?
Use secure file-sharing platforms like Dropbox or Google Drive. Make sure you control who can see or edit these files. Always double-check sharing settings for safety.
What is the best way to provide constructive feedback to a performance marketing freelancer?
Be honest and clear when giving feedback. Focus on the work and not the person. Use positive words to suggest changes or improvements.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
