What should I include in the project brief for a freelance copywriter?
A clear project brief helps the freelancer deliver great work. Include the project's goals, target audience, and key messages. State the tone and style you want. List any deadlines or important dates too.
How do I check the copywriter's portfolio effectively?
Look for samples related to your industry or style. Check if their writing is clear and engaging. See if they've worked on projects similar to yours. Their past work should show creativity and quality.
What deliverables should I agree on with my copywriter?
Discuss the type and amount of content you need, like blogs or social media posts. Agree on word count and any visuals needed. Clarify file formats and submission methods. This helps avoid confusion later.
How can I set the right timeline for my project?
Consider the complexity of the project and the copywriter's schedule. Allow time for drafts and revisions. Be realistic to avoid rushing, which can affect quality. Communicate key deadlines upfront.
What communication methods work best with a freelance copywriter?
Decide if you will use email, phone, or video calls for updates. Regular check-ins keep you both on track. Set expectations for response times. This ensures smooth collaboration during the project.
What information helps a copywriter understand my brand voice?
Share your brand guidelines or examples of past work. Explain your company's values and mission. Tell them who your audience is. This helps the writer mimic your brand's unique style.
How do I gather feedback effectively from a freelance copywriter?
Ask for regular progress updates or drafts. Give specific and constructive feedback. Be clear on what you like and what needs changes. This helps the writer improve and deliver what you need.
How can I assist the copywriter in understanding my product or service?
Provide detailed product information or brochures. Offer a demo or meet to explain features. Share customer testimonials if available. This knowledge helps them write more authentically.
What style and tone considerations are important when working with a copywriter?
Define whether the tone should be formal, friendly, or playful. Mention any industry jargon to use or avoid. Consider cultural differences if your audience is international. This helps avoid miscommunication.
How do I establish clear project milestones with a copywriter?
Break the project into smaller tasks with specific goals. Agree on deadlines for each stage, like drafts and final copy. Ensure both parties understand these milestones. This keeps the project moving smoothly.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
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![Cover image for Extra Card | Credit for Gen Z [Content Writing & Copywriting]](https://media.contra.com/image/upload/w_720,q_auto/pthl1d7u5ehitutk1uwj)
