Provided ongoing SEO services for a US security bureau, targeting high-intent keywords in the B2B security services space. Responsibilities included technical SEO audits, on-page optimization, content structuring, and building topical authority in a competitive niche. Focused on improving organic visibility in the US market to drive inbound leads for enterprise and commercial security clients
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Managed SEO for a UK automotive accessories brand, covering technical audits, on-page optimization, and structured data implementation. Also applied AEO (Answer Engine Optimization) strategies to improve visibility in AI-powered search results including Google AI Overviews and Perplexity — a key differentiator beyond traditional SEO
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Delivered a full local SEO strategy for a UK-based construction firm, focusing on Google Business Profile optimization, local citation building, and location-targeted on-page SEO. Improved local search visibility across target service areas, driving more qualified leads from organic search
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Executed an end-to-end e-commerce SEO strategy including keyword research, product and category page optimization, and technical SEO improvements. Moved key product pages from page 3 to top 3 rankings, significantly increasing organic traffic and visibility for high-intent buyer keywords
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