Eesha Tiwari
Helping startups build fast, modern web apps.
Ready for work
Eesha is ready for their next project!
Kasturi — Luxury Indian Fragrance Experience
Role: Frontend Developer & UI/UX Designer
Project Type: Luxury E-commerce / Brand Experience
Industry: Beauty & Fragrance
Overview
Kasturi is a concept for a modern luxury fragrance house rooted in Indian heritage. The goal was to move away from a traditional perfume e-commerce experience and create a digital presence that feels cinematic, premium, and story-driven.
The visual direction draws inspiration from iconic Indian fragrance ingredients such as jasmine, rose, saffron, sandalwood, and vetiver — combining traditional elements with a contemporary luxury aesthetic.
What I Worked On
I designed and developed the complete digital experience, focusing on:
Luxury-focused UI/UX and visual direction
Responsive frontend development
Immersive product presentation
Story-driven brand sections
Smooth interactions and transitions
Premium typography and editorial layouts
Mobile-first responsive experience
Conversion-focused product discovery
The Challenge
Most fragrance websites follow a predictable product-grid approach. For Kasturi, I wanted the website itself to communicate the emotion behind the fragrance before asking the customer to purchase it.
The challenge was balancing Indian heritage, modern minimalism, and luxury e-commerce usability without making the experience feel overly traditional or visually crowded.
The Solution
I built the experience around visual storytelling — allowing ingredients, textures, typography, whitespace, and product imagery to gradually introduce the world of Kasturi.
The result is a digital concept that positions an Indian fragrance brand with the visual language and experience expected from a contemporary global luxury house.
Built with: React.js • TypeScript • Modern CSS • Responsive UI • Interactive Web Experiences
0
2
Not every collaboration begins in a boardroom.
Some begin in culture.
Introducing a new visual series exploring what happens when global luxury aesthetics meet Indian heritage, craftsmanship, silhouettes, textures, and stories.
Minimal. Cinematic. Rooted.
Built with:
React.js • Three.js • GSAP • Framer Motion • Tailwind CSS
Inspired by:
Indian architecture, embroidery, handcrafted artistry, luxury fashion campaigns, and modern digital storytelling.
This is not nostalgia.
This is heritage reimagined.
by Eesha Build
#indianheritage #luxurydesign #creativedirection #uiux #webdesigner
0
5
PROJECT-1
0
7
Eesha Tiwari (@eeshabuilds) • Instagram photos and videos
0
1